Real Value
Real Value is an award-winning economics documentary that delivers a refreshing meditation on how business can be used to create value beyond profit; connecting motivational stories from social entrepreneurs working in agriculture, apparel, insurance, and biofuel, with the captivating science behind our perception of value from world-renowned professor of psychology and behavioral economics, Dan Ariely. The film serves as inspiration for any business owner, entrepreneur, or customer who is looking to better understand what happens when a business puts people, planet, and profit on equal footing.
- genus: Documentary
- Studio: Nothing Underground
- keyword: business ethics, better life, sustainability
- cast: Dan Ariely, Lyle Estill, Eric Henry, Carol Koury, Kevin Trapani
